Book Chapter: Social Media Indicator and Local Elections

Posted by admin on 30th July 2015 in Uncategorized

Social media has become a popular tool in the political landscape. As a result, it is of increased importance to evaluate social media campaigns of politicians. However, there is currently little knowledge how to measure and evaluate the influence of social media in political campaigns, especially at the local scale. This chapter is a step further towards the development of a theoretical framework and an algorithm that contributes to more reliable impact measurement of social media campaigns by politicians. The Social Media Indicator-2 framework and a related scoring algorithm are introduced to evaluate the influence of individual political candidates via social media on their social environment.
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Doctorate Ph.D. Defense

Posted by admin on 29th October 2014 in Uncategorized

With great gratitude I hereby officially announce my Ph.D. Defense. My defense is taking place on November 12 at the University of Twente in Enschede.

The title of my dissertation is “The Social Media Participation Framework”.

You can download the full PDF of the dissertation here.

The official invitation for this special day including a seminar about social media in the nonprofit sector can be found by clicking here.

Social Media Participation and Local Politics

Posted by admin on 6th November 2013 in Uncategorized

This paper was nominated for the best paper award at the international conference of Electronic Participation.
Social media such as Facebook, Twitter and YouTube are often seen as political game changers. Yet little is known of the effects of social media on local politics. In this paper the Social Media Participation Model (SMPM) is introduced for studying the effects of social media on local political communities. The SMPM aims to explore the relationship between Social Media Participation and Community Participation. The model comprises four constructs: Social Media Choice, Social Media Use, Sense of Community and Community Engagement. The design of the case study was based on the SMPM and took place among the members and parties of the Enschede council, from a large municipality.
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Social Media Strategy Design

Posted by admin on 28th June 2013 in Uncategorized

Social Media Strategy Design Figure 1

Social media strategy is a new and emerging field. Social media strategy is a corporate plan or policy to provide directions regarding social media practices in order to achieve business opportunities, reduce risks, and deal with unregulated personal use of employees. Organizations struggle with social media such as Facebook, YouTube, Twitter and LinkedIn because they are blurring the borders between our personal and professional lives. A strategic approach can help to address opportunities and risks that come from using social media in both commercial and non-profit domains. Based on a systematic literature review (Effing, 2013), an integrated framework for is presented: The Social Media Strategy Design (SMSD) framework. The framework shows four phases and seven key aspects of social media strategy, maximizing benefits and minimizing risks for organizations.

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De sociale netwerkkerk

Posted by admin on 4th March 2013 in Uncategorized

De sociale netwerkkerk: De verbindende kracht van Facebook, YouTube, Twitter en LinkedIn
(verschenen op 12 april 2013) is een boek over social media en gemeenschapsopbouw voor iedereen die betrokken is bij kerkvernieuwing.

Auteurs: Robin Effing, Ds. Jan Holtslag, Pastor Anton ten Klooster, Pastor Roderick Vonhögen, Albert Wieringa, Sven Wielstra, Prof. Dr. Jos van Hillegersberg en Prof. Dr. Theo Huibers.

Bestel nu op , of bij uw favoriete boekhandel.

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TEDx Social Kingdom Come

Posted by admin on 23rd January 2013 in Uncategorized

In this TEDx talk I explain my dream of a social kingdom based on new networks, new technology and new behavior. Recorded at the TEDxSaxionUniversity Salon of November 2th, 2012.

Book Chapter: Measuring the Effects of Social Media Participation on Political Party Communities

Posted by admin on 4th October 2012 in Uncategorized

Political parties can potentially benefit from Social Media to shape interactions between their members. This chapter presents the Social Media Participation Model (SMPM), which measures the effects of Social Media Participation on political party communities. As people and politicians increasingly adopt Social Media, measuring the effects of Social Media participation on party communities has become more important.
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Workshop Archdiocese, looking back on the social media study-event (Dutch)

Posted by admin on 11th June 2012 in Uncategorized
Robin Effing, teaching in the Ariëns room.

Robin Effing, teaching in the Ariëns room.

It was a pleasure to teach to Catholic professionals who are working on a day-to-day basis with vocations. This is the article that was posted on the Vocations board website and in the Archdiocese magazine Op Tocht.

Het was een genoegen om een workshop te mogen verzorgen voor Katholieke professionals die zich inzetten met betrekking tot roepingen. Hier volgt het verslag zoals deze is geplaatst op de website van de Roepingenraad en het magazine Op Tocht van het aartsbisdom.
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Social Media and Political Participation. Article in IFIP Conference Notes (Springer).

Posted by admin on 5th September 2011 in Uncategorized

LNCSThis paper presents the results of a literature review in regard to Social Media and participation. Besides that, to understand the meaning and impact of Social Media on elections, we show field results from the 2010 and 2011 elections in the Netherlands.
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Leiderschap met social media: do’s and don’ts. Article in Management Executive (Kluwer)

Posted by admin on 10th January 2011 in Uncategorized
Management Executive

Management Executive

Kluwer Management Executive recently published my article about social media and leadership. You can read the full article here. Just click on the pdf.
Effing, R., Leiderschap met social media: do’s and don’ts. Management Executive, Kluwer, 2010 [12].PDF file effing_14.pdf